ou know that feeling when you’re walking down the aisles at your favorite beauty store. Every product is shouting at you with flashy packaging: “99% effective,” “totally natural,” “results in 7 days!” You’ve seen the influencers rave about them. You get excited, you try one—and it’s… meh. The look, the feel, the formula—none of it brings joy. And those promised results? Nowhere to be found. Suddenly, it’s hard to know who to trust. That’s why we’re here.